Wild Bill's Olde Fashioned Soda Pop Co.


Wild Bill's Olde Fashioned Soda Pop Co. is more of a revival than a new brand

My goal is to replicate the flavors my grandfather, Renato Niccolai, made in his basement; the flavors I remember fondly from my childhood. Renato, or "Nic" as he was known, was a baker by trade and in his free time used fresh, local ingredients to make his flavored carbonated beverages. Back then there wasn't the endless selection of plastic colas and exotic energy drinks being sold in convenience stores, racing to sell everything on the "go." In his time, the only ingredients that were available to make his refreshing and robust flavors he shared with his family and friends were local and homegrown.

Arizona 2019 | January 11-12-13

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